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Crafting Identities for Lifestyle Brands

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Shirley is a Creative Director working independently in Dubai. She specialises in typography-driven branding, editorial design and contemporary art direction. With a keen eye for detail, her work is known for its thoughtfulness, sophisticated style and minimal aesthetic.


With agency and client experiences across a range of industries including fashion, beauty, food & beverage, lifestyle and luxury , she has had the opportunity to work with brands around the world including Riyadh, Dubai, Abu Dhabi, London, New York, Copenhagen and many more.

We believe branding doesn’t end at a logo, and we excel in translating your brand story into timeless design and imagery —

from identity design to packaging and everything in between. 

Our working process aims to support and guide your brand strategically at every step of the way so that it is

memorable, scalable and distinct on all platforms.



"We loved working with Shirley!

Her creativity is outstanding. She delivers new perspectives that we haven't thought about ourselves and delivered way more than expected with full presentations and thoughts about all designs and aspects. We see Shirley as an extra force and a part of our team, and will keep using her work. 


We cannot wait to build our brand with her and going international."

Christina Ulveman Juel-Berg, Co- founder of Évie


Build your dream brand today

We work with passionate lifestyle-based businesses all around the globe as creative partners to develop strategic and purposeful brands.

Download our free branding checklist for your business


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